![]() To achieve this, Groupon partners with Business Improvement Districts (BIDs), such as Chambers of Commerce or retail corridors, who manage merchant sign-on in their neighborhood. Program goals include driving consumer foot traffic to that community, bringing attention to the neighborhood’s quirks and charms, and highlighting the small businesses and entrepreneurs that help the neighborhood thrive. The Discover Downtown program embodies this belief by highlighting a curated group of merchants from a specific neighborhood through online and offline tactics. While Groupon recognizes small businesses are the backbone of a healthy economy, we also understand that a more holistic approach is needed to sustain a prosperous community. ![]() ![]() The Discover Downtown Program is a collaboration between Groupon and local business districts that highlights a curated selection of the best things to eat, see, and do in distinct neighborhoods.Įvery day, Groupon champions small business by providing an online marketplace for local merchants that simultaneously helps customers discover and support amazing communities. ![]()
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